Our mission is clear: To elevate product leaders and transform how companies use PLG to scale. Come for a brief tour of the community.
Join 13,000+ PLG enthusiasts, all united by a passion for exponential growth.
Learn today, apply tomorrow. Community-led education to fast-track your career.
Enhance your knowledge with actionable ideas and resources for your projects.
Stay current with the latest trends and instantly grow your product network.
Join product leaders from world-class companies like:
Bridge knowledge gaps, boost your confidence, and become the most impactful product leader in the room with certifications designed by experts and the collective knowledge of our community.
Get certified
Say goodbye to sending cold LinkedIn DMs to connect with fellow product professionals. Meet top product experts in person at our PLA events—where they’re ready to engage.
Attend an event
Tired of piecemealing your learning and development? Access cutting-edge insights, resources, certifications, and events—all in one place, year-round. Learn today, apply tomorrow.
Become a member
You don’t have to face the challenges of product management and PLG by yourself. Engage with seasoned product leaders in our Slack channels and local meetups to support your career journey.
Join your peersFrom exciting startups to Fortune 500 companies like Amazon, Comcast, Microsoft, Salesforce,
and IBM, get first-hand insights from some of the best product marketers in the business.
Community partners
Share your experience in essential product management skills, and we'll provide a personalized framework to help you build on your strengths and discover growth opportunities.
Building a successful product—and maintaining its success—involves a range of activities, from customer research and roadmapping to building MVPs and measuring success.
This framework will guide you through each step of the process as well as the skills needed.
The Discover phase lays the groundwork for success, diving deep into customer needs and market dynamics to guide innovation and excellence.
The Strategize phase is like planning a road trip, establishing a solid plan that charts your product's journey through market research and audience insights.
In the Create stage, your vision becomes reality as ideas turn into tangible products. Collaborate with designers and developers to build, test, and refine prototypes.
Welcome to the Launch stage, where your hard work pays off. Introduce your product to the world with a solid go-to-market strategy, marketing campaigns, and team coordination.
