Members-only Product Adoption How to upsell a product or feature: 10 strategies Whether you’d like to make it a double G&T, or upgrade to a foot-long, or would indeed like fries with that, upselling is all around us. The key principle is finding out how to optimize the value of each customer....
Members-only 5 PLG trends: the expert take Last year saw the continued boom of PLG strategies being adopted far and wide. But that was last year. What about 2021, we hear you wonder?...
Members-only The power of education in Product We spoke with Duolingo's Senior Product Ops Manager, Justin Goff, before his session at the Product Operations Summit, to talk about his career in both education and product....
Members-only Product Operations The 5 W's of Product Operations As with most operations roles, product ops is primarily a support function that assists the product team but it is beginning to emerge as a vital piece of the product-led puzzle....
Members-only From zero to 9 million users - a PLG success story Jessica Box, Head of Growth at social tech platform Linktree, shared the secret to astronomical growth, including how Linktree achieved 9 million users in four years....
Members-only What does the recent acquisition of Slack mean for the poster child of product-led growth? Just over 15 months since purchasing Tableau, Salesforce has added what COO Bret Taylor sees as the galvanizing force for the ever-expanding Salesforce ecosystem, in the form of Slack....
Members-only Analytics & Metrics State of Product Data We’re putting together a report covering all things product data. Responses have been flooding in, with some eye-opening findings coming to light already. However, it’s important to understand why product data matters and why we’re conducting this research....
Members-only Customer Success & Onboarding A product manager's guide to customer onboarding Onboarding is an essential part of creating great customer experiences - as the saying goes, first impressions last....
Members-only 5 key takeaways from #PLGFest Like all good things, the Product-Led Festival has come to an end. It was a glorious celebration of product-led strategies that have helped guide many organizations through the kaleidoscope shaking events of 2020....
Members-only Product-Led Team of the Year winners! We are extremely happy to announce that the winner of the Product-Led Team of the Year award is......
Members-only Articles How do you create a product function from scratch? Transforming a company to a product-led approach is no easy task. Nick Falkowski, Head of Product at Bionic, sat down with us before his session at the Product-Led Festival to talk about his career journey and what goes into building an entire department and gaining alignment around it....
Members-only Product-Led Team of the Year shortlisted nominees Narrowing the list down to our top five was just too difficult, so here's our top six Product-Led team nominations!...
Members-only Being disruptive, data-driven and dedicated John Fontenot, Product Manager at SwipeClock and Host of the Prodcast Podcast, will be speaking at the Product-Led Festival in November. We caught up with him beforehand to talk about his career and product philosophy....
Members-only How much data science do you really need to know as a PM? Scott Jones is a Cloud Platform Senior Product Manager at Lenovo. He'll be speaking at the Product-Led Festival in November. We caught up with him beforehand to talk data science, machine learning and remote working....
Members-only 10 books for product-led leaders There is nothing, absolutely nothing, quite like a good book. And we've got 10 of the best to help you become the ultimate product-led leader....