Members-only Articles Creating products that make a positive impact, with Radhika Dutt In this episode, we’re joined by Radhika Dutt, author of Radical Product Thinking: The New Mindset for Innovating Smarter. An entrepreneur and product leader, Radhika has participated in four acquisitions, two of which she founded....
Members-only Certifications Become a leader of product-led growth with C-Suite Masterclass This four-month course covers everything you need to elevate your product growth management. With live sessions from leading CEOs, CPOs, and other C-suite execs in the industry, you’ll gain their knowledge on all things product-led....
Members-only Articles We asked ChatGPT how it can help with product-led growth. Guess what we discovered? ChatGPT is the new kid on the block. As open AI technology continues to entrench itself in our society, accessibility is at an all-time high. So how can you, as a product manager, use ChatGPT for your own business leads?...
Members-only Careers & Development The way we traditionally view careers, success, and what it means to step outside that box, with Elena Verna Growth hobbyist Elena Verna takes a deep dive into going down a less conventional career path in product growth. Catch her wisdom on the unique ways success can be measured and how you can become an effective worker with big impact....
Members-only Articles How to craft a winning product-led growth (PLG) marketing strategy You want to entice your potential customers by delivering a soundproof demonstration. Your goal is to show the product’s value without giving away its full function. A taster, if you will. This is known as the freemium strategy....
Members-only Articles 11 essential product management KPIs to track performance Not only do KPIs help indicate how customers feel toward your business, they’ll also give you the tools to act on that feedback and data. With KPIs, you can set targets, understand objectives, and even compare yourself to business peers....
Members-only Product Development Product development vs. product management: What’s the difference? Product development and product management each have their own function, but together, they make a final product ready to be enjoyed by their target audience....