Product Development

Everything a team is doing should connect to the product strategy. However, when they are in the weeds of product development it can be hard to realize how everything connects to the bigger picture. Not everyone can have context of everything, but sometimes the message can be lost....

For decades, product designers, developers, and marketers have sought to tap into the high-value "knowledge worker" market space with new products and technology. However, this has presented a unique set of challenges with regard to delighting this particular audience....

By defining a set of conditions, in the form of straightforward plain language questions, that are consistent across the product development organization, teams are able to ensure that early stage product conversations are geared towards a process of learning....

Key screens are the interfaces that convey the essence of your product or service. Wireframing your product’s key screens should be the first pass of your interface design, making the highest priority screens the most visible in your first version of the design document....

In this episode, we sit down with John Fontenot, Founder of Path2Product, an org providing aspiring PMs with the know-how they need to succeed in product management. John explores how he successfully navigates the two personas of founder and product manager and takes us through his journey....

In this episode, Argent's Sali Christeson delves into how startup success and failure are a proxy for successful product development, explores how improving product-market fit over time and introducing new functional elements helped bolster product evolution, and more....